Finally after so long Amazon launches its marketplace in India today on 5th June 2013. Amazon, world’s first and largest e-commerce website starting from the year 1995 as the online book store turned out to be selling literally everything.
Following the same trend, Amazon India today has launched with 7 million print books across 200 plus categories including fiction, management, children’s books and academic publications and a collection of over 12,000 titles in English and Hindi across DVD, Blu-ray, Blu-ray 3D and Video CD formats. Amazon.in has committed that they will introduce Mobile Phones and Cameras in the coming weeks.
This introduction of Amazon India is not only valuable to buyers but also the sellers who now have a trustworthy and scalable platform to sell their products online. Amazon came to India with two different programs for sellers – ‘Selling on Amazon’ and ‘Fulfillment by Amazon’, where retailers can sell their products online with no listing fees and a pay-as-you-go fulfillment services. To know more about the Amazon Seller Services visit www.amazonservices.in.
“Our vision, at Amazon, is to be Earth’s most customer centric company; to build a place where people can come to find and discover virtually anything they want to buy online. With Amazon.in, we endeavor to build that same destination in India by giving customers more of what they want – vast selection, low prices, fast and reliable delivery, and a trusted and convenient experience,” said Greg Greeley, Vice President of International Expansion at Amazon.com. “We’re excited to get started in India and we will relentlessly focus on raising the bar for customer experience in India.”
Commenting on the launch of Amazon.in, Amish Tripathi, celebrated author of the bestseller Shiva Trilogy, said “India is one of the fastest growing markets in the global publishing industry. But publishers and authors need to find new readers to sustain the growth momentum. Amazon has set benchmarks for innovation and efficiency in sales internationally and I look forward to seeing their work in India as well.”
Indian retailers should be more worried than other leading online retailers as this could be a game changer. Let’s see what they have got for India.