Lava has announced their latest addition to their Android smart phone line up – the Iris 455. Lava made this announcement on the blockbuster phone day when a lot of other participants had something of their own. Prior to this Lava had launched Iris 454 for Rs. 8,499 which is a lot similar to this. The only significant difference between the two is of the operating system, that is Iris 454 runs on Android 4.0 Ice cream Sandwich where the new Iris 455 runs on Android 4.1 Jelly Bean.
Lava has been emerging slowly as one of the better performers amidst the Indian and Chinese manufacturers who are crowding the budget tablet, phablet and smartphone game with each passing day. And in an attempt to further improve its grasp over the segment, Lava has launched their first ever tablet with 3G and voice calling functionality in India. And yes, it is a 7 inch tablet. The screen has a resolution of 800×480 pixels and it will sell for Rs. 9,499.
The Lava E-Tab connect has a 1.2 GHz Qualcomm Snapdragon MSM7227A ARM Cortex A5 processor which will take care of the processing department and will run on Android 4.0 Ice Cream Sandwich. But yes the highlight is the SIM card slot which will help you use 3G on the tablet and also make calls. There’s a primary camera for clicking pictures with a 2.0 megapixel resolution and the secondary camera has a resolution of 0.3 megapixels which will come in handy for video-calling.
Lava Mobiles has been launching budget smartphones in India but those have been dual-cores and single core smartphones whereas the competition, Karbonn and Micromax primarily have already introduced quad-core offerings. And now they are looking to enter the quad-core smartphone segment with the Q series of smartphones under their Xolo brand’s name. Xolo branded smartphones with Q series will be the budget quad core offerings from Lava.
The first smartphone in the series will be the Q800 which will be the quad core version of the A800. It will be powered by a 1.2 GHz quad core MediaTek MTK 6589 chipset which also powers the Micromax A116. The smartphone will have a screen size of 4.5 inches and this is area where peope might choose to go either ways. Some might like the compactness of the 4.5 inch screen whereas others might like the bigger screen the Micromax A116 will have on offer.
Indian phone manufacturer LAVA recently announced a new device LAVA Iris 454 which runs on Ice cream sandwich. The big surprise is that this device has HDMI port that makes it the only device in its price range that have HDMI port. HDMI port let you watch your phone content on a big screen television. That makes this device a very good entertainer. The specification of this device is very similar to other handsets available in the market at this price tag, but the main fact is that it is the cheapest handset that have all these specification compare to Micromax,Spice, Karbonn, Byond’s handsets.
Display
LAVA Iris 454 comes with a qHD display and its screen size is 4.5 Inch and it is IPS LCD screen that makes everything sharp and brighter on the screen. The pixel resolution is also pretty good 540 x 960 with 16 million colors.
Memory
It has 4 GB of ROM that is internal memory, but less than 2GB useable for end user. You can expand it to up to 32 GB via micro sd card.It has 512 MB support.
Camera
The primary camera is 8 megapixel with a LED. The video recording support is MP4. The camera is autofocus, it has face detection,
LAVA has been going all guns out in the past couple of months in Indian smartphone and tablet arena with a new launch coming up every week almost. They also have launched a campaign under which they will be launching a new device every Friday The latest launch from the company is the LAVA Iris 502 which sits below the Iris 501. LAVA has been following the policy of using two brands-Xolo and Iris for their smartphones which is doing pretty well for the brand.
The Iris 502 will come with a 5 inch capacitive display which is similar to the one found on the 501. The only major difference between the 501 and 502 is the fact that the 502 comes with a single core processor instead of the dual core processor that the former has. Also, the newer entrant runs of Android Jelly Bean whereas the 501 runs on Ice Cream Sandwich. The company’s latest budget offering gets 512 MB of RAM and a 1 GHz single core processor.
The bigger it is, the better it is seems to be the mantra every Indian smartphone manufacturer seems to be following. Lava, the Indian electronics manufacturer seems to be catching up fast on the latest mantra and in sync with that, have recently launched the first Android Jelly Bean handset from the company and it is a 5 inch phablet. It will be the flagship of the Xolo series and the handset has been named Xolo A1000. It will retail for Rs.13,999.
Lava Xolo A1000 comes with a 5 inch IPS capacitive display unit and the resolution of 1280 x 720 pixels puts it right at par with the recently launched Micromax Canvas HD. But where it does not match up to the Micromax flagship is the processing power. It gets a 1GHz MediaTek NT6577 dual-core processor which is coupled with 1GB of RAM to our relief and the multi tasking abilities go to an all together different level with the increased RAM. And yes it will get a Dual Sim functionality as well.
Lava came to the rescue of the tech giant Intel when most of the companies did not come forward to come into an alliance with them to use their chipsets. And Intel made sure they treated the budget Indian brand well. They brought in the high end Xolo X900 in association with LAVA but the brand did not have a very high aspirational value and the high end smartphone did not find many takers.
But Intl promised budget offerings in the later stages of association and those are the ones which Indians like to lay their hands on the most. And if a budget handset comes with the branding of something as big as Intel, sales numbers are surely going to go out of the ceiling. ava is all set to launch the Android powered Lava Xolo X500 which will be powered by the Atom Lexington Z2420 which Intel had showcased at the CES 2013.
